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CI Ultimate Guide: The Why and the How of Consumer Insights Today
A complete guide that answers all the main questions concerning consumer insights and consumer trends, from an insights definition to "How do you get customer insights online". It contains the infographic "Online Consumer Insights Roadmap"
What Can 40 Winning Campaigns Based on Consumer Insights Teach Us?
Just trying to build the longest list of case studies on consumer-centric campaigns: game-changing advertising and marketing ideas powered by consumer insights.
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